Strategic Direct Response Copywriter and Marketer
Hi! I'm Jimmy - the copywriter who digs deeper. 🔍While other copywriters write surface-level copy from templates, I reverse-engineer your entire market position first. I analyze your competitors' messaging gaps, identify your prospects' hidden psychological triggers, and craft copy that exploits what I find.My superpower? Turning complex products and services into clear, conversion-focused messaging that reduces your customer acquisition costs and shortens sales cycles.Partner with a strategic direct response copywriter who combines deep-level analysis with copy that converts. Let's turn your messaging into your competitive advantage! 🚀
The difference: I don't just write copy — I solve the strategic messaging problems that keep founders awake at night.
My approach:
Market Position Analysis - I study your competitors to find your unique angle
Psychology Mapping - I uncover the hidden triggers that drive buying decisions
Strategic Copy Creation - I write messaging that hits pressure points others miss
📧 VSLs & SALES LETTERS - Transform complex features into compelling narratives that convert prospects into demos, clients or customers. Perfect for landing pages and email sequences.
Check out this VSL for an AI Saas company
📱 EMAIL SEQUENCES - Nurture campaigns that turn trial users into paying customers. I write sequences that address objections before they arise.
Here's a nurture email sequence I wrote for an AI Saas company
🎬AD CREATIVE & COPY - LinkedIn, Facebook, and Google ads that cut through the noise. I create scroll-stopping hooks, compelling static creative concepts, and video ad scripts that turn cold prospects into warm leads.
Static ad creative ideas can be seen here
✉️ SUBJECT LINES & HOOKS - Email subject lines that get opened and social media hooks that get clicked. I craft attention-grabbing openers that pull prospects into your funnel.
High converting hook samples can be seen here
📺 VIDEO AD SCRIPTS - From 15-second social media ads to 20-minute VSLs, I write video scripts that hold attention and drive action across all platforms.
Check out these scripts I wrote for Meta/Tiktok for Saas clients
📊 COMPETITIVE ANALYSIS - Comprehensive breakdowns of your market position, messaging gaps, and opportunities your competitors are missing.
Here's a breakdown of an AI Saas's homepage of copy components and improvements
🧠 CUSTOMER PSYCHOLOGY RESEARCH - I deep-dive into your customers' minds to uncover the real reasons they buy (and why others don't).
Here's a comprehensive report I did for a B2B AI SAAS client
Tool capabilities include: Advanced market research, customer interview frameworks, conversion optimization, and strategic positioning methodologies.
Ready to turn your copy into your competitive advantage?Get in touch below.💼 Send me a message or book a free strategy call!